Migrating a Global Shipping Line from FirstSpirit to Sitecore
The Results
A global container shipping line ran its website on FirstSpirit while its parent group ran on Sitecore. Two platforms meant two ways of working, duplicated effort, and a site harder to manage than it needed to be.
The objective was clear: bring the shipping line onto Sitecore, in line with the group, so the business could manage content one way and get the full value of a single platform. The catch was moving everything without losing content, rankings, or brand.
How we work
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We learned the source platform first, taking hands-on ownership of content in FirstSpirit before moving anything.
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We inventoried every page and asset, defined a clean target structure in Sitecore, and coordinated with development and creative teams so components, templates, and brand were ready before content moved.
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We oversaw the migration end to end, managed content through the move, and validated the live Sitecore site.
What we achived
- 420 pages migrated to Sitecore, with content parity confirmed against the source.
- Delivered in a six-month timeline, from source-platform onboarding to live cutover.
- Search rankings retained through the move, with URLs mapped and redirects in place.
- No critical issues at cutover, and the site consolidated onto a single platform with brand intact.
Answers to common Questions
Still have more questions? Talk to us
It moves every page, asset, and structure from one platform to another without loss, then validates the result. Here that meant a full inventory, a clean target structure in Sitecore, and page-by-page parity checks.
By mapping URLs and putting redirects in place for every changed page, and preserving metadata. Rankings were retained through the move.
It depends on scope. This migration of 420 pages ran on a six-month timeline, from onboarding the source platform to live cutover.
It depends on scope. This migration of 420 pages ran on a six-month timeline, from onboarding the source platform to live cutover.
Through coordinated stakeholder timelines and pre and post-launch checks. The planned cutover happened with no critical issues, so the business kept running.
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